2024 DMEC Annual Conference: ZIP Codes Matter: Implications for Rural Employee Health and Well-Being

While 15% of the U.S. population lives in rural areas, the impact of health disparities and access to care for rural residents is concerning. An individual’s ZIP code is a stronger predictor of overall health than other factors, including biology or genetics. In fact, 60% of a person’s health is determined solely by ZIP code. During the COVID-19 pandemic, rural areas saw population increases, which included individuals who could now work remotely from anywhere. Rural residents encounter challenges with accessing specialists and obtaining preventive screenings, and often have more risk factors for certain health conditions. For example, rural areas have 20% fewer primary care providers, and 65% of rural counties do not have a psychiatrist. Suicide rates in rural areas are 64% to 68% higher than in urban areas. For employers, understanding the challenges that rural employees face is critical in ensuring a healthy and productive workforce.

Speakers:
Wendy Coduti, PhD, Regional Director, Health and Productivity Analytics and Consulting Practice, Prudential
Allyson Kambach, Vice President, Absence Product Lead, Prudential
Julia Salnikova, Vice President, Holistic Wellness Solutions, Prudential